SAFETY FIRST First Aid to the Injured A PHYSICIAN should be called upon *"^tn all cases of injury or serious emergency or disease where possible. Bvery person should be familiar with simple first-aid methods as it may save you or a dear one much pain, or even life. Dr. Pierce's Medical Adviser gives much valuable information on what to do in case of accident and emergencies. Keep cool, control yourself and others, so as to give most effective help. Severe Bleeding.If from a wound apply a- tourniquet, which consists of a pad to go on the artery with a handkerchief, towel or strip of firm cloth to hold it in place. This is put loosely around the limb, and a stick inserted and used to twist the cloth until it is tight and the bleeding stops. Until this can be applied, the bleeding should be stopped by firm pressure with the thumbs or fingers above the wound when an artery, and below when a vein is involved. The Field Tourniquet as applied Bleeding from an artery is bright red. comes in spurts, and is most dangerous, that from a vein is steady and of a dark, bluish color, while capillary hemorrhage is a brick red oozing not easily controlled by pressure. A clot of fibrin will usually form in a blood vessel and naturally stop a hemorrhage in about twenty minutes, if aided by pressure. Cuts and Wounds.If there is a spurt of blood, apply pressure with the finger, thumb or oalm , as the size of the '{Continued on page 3)) WINNING PERSONALITY FOR MEN AND WOMEN A good looking man or woman who can smile is a sure winner in business or in love. A good appetite means smiles and health; but how many enjoy their food? They suffer from indigestion and life becomes a burden. An old reliable medicine good for. the stomach and to build up the en-' tire system is DR. PIERCE'S GOLDEN MEDICAL DISCOVERY In Liquid or Tablets. All druggists Dr. Pierce's Golden Medical Discovery is sold by druggists