PRINTER AND PUBLISHER
The MacLean Publishing Co., LUmited
143-149 University Avumue
MONTREAL, 701-702, E/nTERib TOWNSHIP B a- N Om S JOaTSIN T
Nw To YOR C arnts, n- Canada
ra88 rIr. STi.., EC. - ..S.u Eu J DLuDu
THE PRTR AND PUBLISHER is pubis hed on th e th ird Wed-
VV i r 5 s a s i iW i E s i
months $I.oo. Contr?butions are solicite d and prompt paymen t
will be made for all accepted matt er.
iv Ed itorial Changes and Plans
nig-a pract i cal printer , well-known to
witithe Ontario Master Printers ' Gu id . iDing tmie
Tlif e of tha t organizBti Mir. Mani n took a vI er
ative pat in h is or kh. Siibcr i n sOe yei, $Ai so
th e execu tive committee. e was s eiretary of the
ii nmvancement of the craft. le
Tw enty-one yearu s ago Mr. Miianning eomig lmened
serving thaere for three mears, when t ie ai e to Tor-
is now thie Brown-Searle Printing Co. Then fol-
lowed successively a three-year engagement with the
PeterboroNugh Exami?er as foreman of the job
the London Advertaer job depar . tment. Three
years ago he established in the latter city the Man-
ning-Allen Letterpress, but recently his interest in
that concern was amalgamated with that of the
Birdiand Socieo ty He coras to Printer and Pub-
lislter as a essistant editor.
During theO past year Printer and Puiblsher has
been increased in size and improved in the practiceal
qualite of its editorial matter. Oir efforts in teis
respctve mpa et witlo the bearty appreiatione of
those engaged in printinee and allied trades n Can-
rcondon lconventidn of 1l907 and has alwvys taken
nn actmive interest in all mat.ters lookinu to the md-
vancementi of thae craft.
h]i lappuentibeship in thne istowel Bonner offieu ,
serving there for three dears, when he carne to Tor-
lowed succeqsively a thriye-ear engagement with the
Peteriioronei Eit inaimer as foreman of the job
departmeyt, and i five-oyear ter.n as eflanager wiith
rears agmo he established in the latter cita theie Man-
those engaged in printing and tllied trades in Can-
ada. Our circulation has been increased during the
year atbott 40 per cent., while our advertising in-
come hias been ahliost doubled.
'The cost edlucational canlpaign conducted in
these olumns during the past vealr and supple-
tlmented in various centres by the personal work of
thie imanaging-editor will be continried, and possibly
augmen ted, during 1911. Being thoroughly opti-
iiistic as to the future of the printing and publish-
irg industries of Carnada, we are already planning
further improvements and extensions, and sub-
scribers and tadvertisers may expect an even better
service during 1911 than they have enjoyed in the
vcar that has just closed.
The Bi-Products of Cost Education
T is difficult indeed to estimate the beneficial
resaults of a movement sunch as that in which the
Caadiatn Press Association is now engaged. Sorne
results can be accurately weighed or measured andt
ldilv recorded in black and white; but not these.
The installation of cost systems as a result of this
cducatiolnal camipaigl hiave already been numeroui.
Ilit of equal, if not greater, importance and value
are some of the hi-products of this work-restlts
which defy estiniate or calculation.
Take for example the recent meetings in Lon-
don and Brantford. To secure the attendance at
thiese meetings of a representative number of the
local printers and pul)lishers was in itself no small
task, for jealousy and rivalry had run riot, and
competition had been carried to a point where it
was incompatible with common hbusiness couirtesy
and respect. Of profit on local business there was
little or none: of pleasure in being inu hsines-a
somewhat sinilar quantity. One of the results of
these cost conferences was that in each city a grave
of unasually large capacity was dug and in it all
past differences were buried. Hereafter, instead of
crossing the street to avoid meeting a competitor
the printers of both cities will hold monthly meet-
ings aroulnd festive boards, and in social intercourse
and practical business discussion each will discover
that none of his competitors are the rogues he had
in the past piictlred them to be. Who will venture
an estimate of the value of such a change in view-
point? We dare not.
Consideration must also be given t the new
hope, inspiration and courage brought to many a
printer thromgh the picture presented at these meet-
ings of a brighter future based uipon a more sys-
tematic and accurate business policy. Tn Ontario
atone there are scores of master printers
and able publishers of weeklv newspapers toil-
irlg twelve and foiirteen hours a day and
suffering betimes uintold mental anguish in the
wFMUM
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